Focused and disciplinary activities to create a vision of the direction in which you want to take your business in the next 3 to 5 years and how to succeed in achieving your strategies and goals.
Strategic business planning is a step beyond business planning. The goals that will be set are along the lines of maximizing the use of available business opportunities, carefully analysing the business industry and honestly considering the strengths and weaknesses of the company related to meeting the needs of the industry.
Organization shaping and management, in line with: Who does it serve, What does it do and why does it do it, while focusing on the future.